Skip to main content
Screenshot of goodhousekeeping.com

Live website intelligence

goodhousekeeping.com

Good Housekeeping: Trusted Home Advice, Product Reviews & Recipes

Discover expert-tested product reviews, modern home tips, cleaning hacks, new recipes, health advice and more from Good Housekeeping. Since 1885, we

Last refresh

Updated 3d ago

Analyst read

Professional

5/100 trustHome & Garden

Detected stack

React

Quick read

How to read goodhousekeeping.com quickly

goodhousekeeping.com looks like home & garden. Traffic estimates are limited, so use the trust and structure modules first. Current AI trust scoring is 5/100.

What to do next

  • The stack appears to include React.
  • Open the Traffic tab if you need audience scale and geography before outreach.
  • Open the Business tab if trust, monetization, or positioning is your first decision filter.

Provider Completeness

34/56 fields populated (61%)

11 providers

Providers with missing fields

ads: 0/5publisher: 3/5files: 2/3traffic: 0/10radar: 0/4
View field-level status

visual: 4/4

All expected fields present

meta: 3/3

All expected fields present

seo: 5/5

All expected fields present

dns: 4/4

All expected fields present

ads: 0/5

Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals

publisher: 3/5

Missing: directCount, resellerCount

files: 2/3

Missing: robotsSitemapUrls

traffic: 0/10

Missing: monthlyVisits, globalRank, countryRank, bounceRate, avgVisitDuration, pagesPerVisit, topCountry, topRegions, topKeywords, trafficSources

whois: 6/6

All expected fields present

radar: 0/4

Missing: globalRank, rankBucket, categories, sourceTimestamp

ai: 7/7

All expected fields present

Why this module matters

Business signals help answer “is this a real opportunity?”

Use the business tab to understand trust, monetization, audience fit, and brand posture before you spend time on outreach, partnerships, or competitive teardown work.

  • Trust score and sentiment are your first risk screen.
  • Business summary and audience notes speed up qualification.
  • Ads and monetization patterns reveal how the site captures value.

Business Intelligence

Business Profile

Good Housekeeping is a long-established lifestyle media brand and magazine offering expert-tested product reviews, home tips, recipes, cleaning hacks, and health advice. Operated by Hearst Communications, it combines editorial content with product testing and certification programs.

Business ModelMedia/Publishing
Target AudiencePrimarily women aged 25-65 interested in home management, family life, cooking, product recommendations, and lifestyle improvement; includes homeowners, parents, and health-conscious consumers

Classification

CategoryHome & Garden
Sub-CategoryHome Improvement & Decor
home decorproduct reviewsrecipeslifestylecleaninghealthfamilywomen's interestmagazineeditorial

Trust & Risk

Trust Assessment

Trust Score5/100
SentimentProfessional
Spam DetectionClean

Publisher Monetization

ads.txtFound

Ad Systems

hearst.comaps.amazon.comappnexus.comblis.comcontextweb.comconversantmedia.comgoogle.comgumgum.comindexexchange.comkargo.comliveintent.commedia.netopenx.comoptoutadvertising.comoutbrain.comrubiconproject.comsharethrough.comsmartadserver.comsmartclip.nettaboola.comteads.tvthemediagrid.comtriplelift.comvideo.unrulymedia.comyahoo.comyieldmo.com

Monetization Signals

has_ads_txthas_ad_systems

AI Visual Analysis

Design StyleEditorial
VibeTrustworthy
UI Score8/100
Detected Logo TextGOOD HOUSEKEEPING

IAB Taxonomy

IAB CategoryHome & Garden
IAB Sub-CategoryHome Improvement & Decor
Confidence95%
home decorproduct reviewsrecipeslifestylecleaninghealthfamilywomen's interestmagazineeditorial

Business Insights

Business Model

Media/Publishing model detected

Trust Level

Low trust with 5/100 score

Audience

Primarily women aged 25-65 interested in home management, family life, cooking, product recommendations, and lifestyle improvement; includes homeowners, parents, and health-conscious consumers

Keep exploring

Keep exploring from this report

Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.

Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.