Live website intelligence
Roku
Roku provides the simplest way to stream entertainment to your TV. On your terms. With thousands of available channels to choose from.
Last refresh
Updated 28d ago
Analyst read
Professional
#1.4K global rank5/100 trustConsumer ElectronicsStale snapshot
Detected stack
ReactWordPressCloudflare
Quick read
How to read roku.com quickly
roku.com looks like consumer electronics. Traffic signals point to roughly 31.7M monthly visits. Current AI trust scoring is 5/100.
What to do next
- The stack appears to include React, WordPress.
- Open the Traffic tab if you need audience scale and geography before outreach.
- Open the Business tab if trust, monetization, or positioning is your first decision filter.
Provider Completeness
45/56 fields populated (80%)
Providers with missing fields
ads: 0/5publisher: 3/5files: 2/3traffic: 9/10radar: 2/4
View field-level status
visual: 4/4
All expected fields present
meta: 3/3
All expected fields present
seo: 5/5
All expected fields present
dns: 4/4
All expected fields present
ads: 0/5
Missing: isAdvertiser, advertiserIds, advertiserNames, resultCount, transparencySignals
publisher: 3/5
Missing: directCount, resellerCount
files: 2/3
Missing: robotsSitemapUrls
traffic: 9/10
Missing: trafficSources
whois: 6/6
All expected fields present
radar: 2/4
Missing: categories, sourceTimestamp
ai: 7/7
All expected fields present
Why this module matters
Start here before opening deeper tabs
This overview turns the raw report into a fast read: what kind of site this is, how it appears to perform, and which detail modules are most worth opening next.
- Use the SEO card to judge structure quality.
- Use traffic and rank signals to estimate market weight.
- Use business and trust modules before outreach or partnership decisions.
SEO Overview
H1 Tags0
H2 Tags0
Internal Links2
External Links0
Images1
DNS & Infrastructure
DNS ProviderGoogle
Mail (MX)0 roku-com.mail.protection.outlook.com
NS Records4 records
TXT Records23 records
Traffic Stats
Monthly Visits31.7M
Bounce Rate38.76%
Avg Visit Duration4m 21.321754767351763s
Pages per Visit4.4
Top CountryUnited States
Global Rank#1.4K
Country Rank#356
Domain Age21.9 years
Taxonomy
IAB CategoryConsumer Electronics
IAB Sub-CategoryStreaming Devices
Confidence95%
streamingtventertainmenthardwaremediaottconnected-tv
Technical Files
robots.txtFound
sitemap.xmlFound
AI Analysis
SummaryRoku is a consumer electronics and media company that manufactures streaming devices and operates an advertising-supported streaming platform. The company sells hardware (streaming sticks, boxes, smart TVs, soundbars) and monetizes through The Roku Channel, advertising, and content distribution.
Business ModelHardware + Platform/Advertising (Hybrid)
Trust Score5/100
SentimentProfessional
Publisher / Monetization
ads.txtFound
Ad Systems
roku.comaps.amazon.comapplovin.comssp.cadent.comconversantmedia.comthemediagrid.comfreewheel.tvgoogle.comgroupm.comtelaria.comhcodemedia.comindexexchange.com
Monetization Signals
has_ads_txthas_ad_systems
Visual / Brand
Dominant Color#200030
Color Palette
StorageR2
Keep exploring
Keep exploring from this report
Good pSEO pages should not strand the visitor. These links keep the journey moving through adjacent directories and comparable live reports.
Browse Consumer Electronics sites
Move from this single report into the broader market cluster.
Browse Streaming Devices sites
Use the topic route when audience and editorial intent matter more than category.
Browse React websites
Pivot from one domain into a stack-based discovery path.
Browse Wordpress websites
Pivot from one domain into a stack-based discovery path.
Need fresh data for another site? Trigger a fresh analysis or open the directory to continue browsing.